Francesco Provenzano

Docente esterno e/o collaboratore didattico
Department of Architecture and Design (DAD)


Research interests

Communication design
Cultural inclusion
Design methodology
Design research
Design tool
Digital creativity
Digital design
Digital system design test and verification
Human centered design
Interaction design
User experience
User experience design
User interface design


Francesco Provenzano is an Experience & Creative Designer with more than 10 years of experience in the fields of Strategy, User Experience, User Interface and Service Design. During his professional career he has carried out projects for various industries: from finance & banking to healthcare, from automotive to culture and tourism. He is in charge of managing projects and activities of different levels of complexity and coordinates the work of multidisciplinary teams; he uses a user-centred approach to design valuable services and experiences. He teaches Human Digital Interaction and Design for e-commerce at Politecnico di Torino. The aim of his teaching and research activity is to combine a human-centred approach to solid methodologies such as Double Diamond and Design Thinking to respond to design challenges.


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Research topics

  • Communication Design
  • Design Thinking
  • Digital
  • Service Design
  • User Experience Design
  • User Interface Design
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ERC sectors

SH3_12 - Digital social research
SH3_13 - Digital social research
PE6_9 - Human computer interaction and interface, visualisation
PE8_10 - Industrial design (product design, ergonomics, man-machine interfaces, etc.)
SH5_4 - Visual and performing arts, film, design and architecture


Goal 1: No poverty
Goal 2: Zero hunger
Goal 3: Good health and well-being
Goal 4: Quality education
Goal 5: Gender equality
Goal 6: Clean water and sanitation
Goal 7: Affordable and clean energy
Goal 8: Decent work and economic growth
Goal 9: Industry, Innovation, and Infrastructure
Goal 10: Reduced inequalities
Goal 11: Sustainable cities and communities
Goal 12: Responsible consumption and production
Goal 13: Climate action
Goal 14: Life below water
Goal 15: Life on land
Goal 16: Peace, justice and strong institutions
Goal 17: Partnerships for the goals


Courses of Study Boards


Master of Science

MostraNascondi A.A. passati

Bachelor of Science

MostraNascondi A.A. passati

Other activities and projects related to teaching

Francesco Provenzano specializes in Service Design and Digital within the courses of Human Digital Interaction and Design for Digital Retail. Both courses adopt a service design approach, focusing on user-centered methodologies such as the Double Diamond Approach, service design phases, user research methods, as well as utilizing UX and UI tools.

The Human Digital Interaction course aims to equip students with the essential tools and knowledge needed to design valuable, integrated, and seamless user experiences. Specifically, students acquire the skills to design interactions for complex digital products, tools, or services. The course begins by analyzing and designing simple, everyday one-click interactions commonly found on the web or in apps, before progressing to more intricate and sophisticated interface systems. The core focus of learning lies in analyzing and interpreting human habits, capabilities, and needs within their context, while also exploring the potential of new technologies to enable and support sustainable behaviors. The course covers a wide range of aspects related to digital interface design, spanning from user experience to user interface, from user personas and customer journey to defining information architectures, and from ideating concepts to practical project implementation.

The "Design for Digital Retail" laboratory is dedicated to equipping students with the skills and methodologies necessary to analyze and design innovative, memorable, and high-quality sales services. The laboratory program encompasses all fundamental elements of e-commerce design, including user experience, user interface, analyzing the current customer journey of users, anticipating future consumer behaviors, conceptual ideation, and project prototyping. Throughout the laboratory, students are exposed to real-life case studies and best practices, explore future e-commerce scenarios, and develop effective communication strategies.