Research database

When browsing the internet or shopping online, users leave behind digital traces – information that is revealed to the sites visited. This is good for websites, which want to know as much as possible about their visitors to show them targeted ads or to improve user experience. The EU-funded PIMCITY project aims to boost transparency and provide users control over their data. The project is creating the tools: a PIMS development kit (PDK) to commoditise the complexity of creating a personal information management system (PIMS). It will also develop transparency tags (TT) to show users information about the e-services they access, and a personal data avatar (PDA) to help users control the information shared to third parties.